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What happens when you track everything about yourself?

The Big Story

00:00

Quantified Self vs Quantified Mass Market Self Tracking

Your attention and your data is always the value you provide to these companies. Quantified self is not about designing a one solution fits all for the mass market, says Thiessen. The whole equation of self tracking is so complicated by a not only the capitalist imperative, but by data capitalism. All o these devices are also capturing data, and how is that going to be used? It really is the kind of wild west.

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