Jeffrey defines "product-led" organisations and contrasts with "commercially-led", "project-led", and "technology-led" organisations. Squirrel disagreed with the verb "led" as it could leave out important opportunities to bring everyone in on a product-minded culture, and we settle on "product-aligned" as a better way of describing an effective end state. SHOW LINKS: - Project to Product: https://projecttoproduct.org/ - Livestream on Continuous Integration: https://squirrelsquadron.com/events/2022/04-14-psychology.html --- Our book, Agile Conversations, is out now! See https://agileconversations.com where you can order your copy and get a free video when you join our mailing list! We'd love to hear any thoughts, ideas, or feedback you have about the show. Email us at info@agileconversations.com