Ben Thompson, founder and author, Stratechery (Code Media 2017)
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How Did You Create This Subscription Business?
I started it with the plan of doing it. My kind of market insight as it were is that there's so many field right about technology, but they're all right about products. And no one's really right about the sort of business side. The Internet enables niche in a massively powerful way where you can focus and be really good at one thing. Because you're not constrained to a geographic area, you can reach the entire world. I have subscribers in like 30 countries or something. That is a full business. Do you have other employees? I don't. I'm looking to get someone to like, and measure stuff.
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