Why That Worked  – Presented by StoryBrand.ai cover image

#109: Rachel Botsman—How Trust Works in the Business World

Why That Worked – Presented by StoryBrand.ai

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What's Mine Is Yours?

i tolllou first started writing about a what they've now dubbed the sharing economy. It was based on this hunch, that we were using technology to share music and pholos. And i think for me, the visual language is really important - if i can't draw it,  the idea hasn't arrived yet. She's starting with big ideas, drawing them and then writing about them.

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