187: The Importance of Account Planning
The Predictable Revenue Podcast
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The Only Three Things That Work
The key is getting the voice of your top performers and actually codifying those plays. I strongly encourage you to think about we all really shy away from ROI. The more you can kind of put those things together so that when your team is standing in front of the room, they don't have to pull it all together themselves. That's how you start to build the machine.
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