
#43: May 17, 2017
Knowledge Fight
00:00
Revolutionizing Women's Smoking: Tactics and Manipulation
This chapter delves into the clever advertising tactics used by Lucky Strike to attract female smokers by framing smoking as a symbol of empowerment and thinness. It discusses how these strategies fundamentally shifted societal views on women smoking in public and contributed to increased sales, raising ethical concerns about promoting a harmful product.
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Transcript


