
The Art and Science of Virtual Selling with Steve Brossman
Negotiations Ninja Podcast
00:00
How Do You Teach People to Cultivate Buying Energy?
In seven years l i've had one group re book a three call. Its a sales call. But because they perceived the value and theyn seen the videos and they already had a relationship, they re booked and apologized three times just to get a free call. Theyn to buying, which is great, but the buying energy along the way sets the tone of how the conversation starts. Ow when you book a discovery call, a strategy call, where it is perceived its going to be a pitch, buying energy drops 37%. Where you go through the cultivation, they're getting on the call excited to talk to youd. That's a massive, massive difference. So then my question naturally
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