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The Gatekeeper Is a Lack of Scarcity
For the influencers who do rise above the fray, you see them cutting traditional distribution deals because they say, gosh, i have lots of money. Liketis is the first native advertising that happened. And like that is a great business model for for type of business. The other thing about how this is all envolved with youdo is, you kno, ben thompson is written about this ad nauseum, so we won't belabour the point. But is like opera, worke and over could be the best, like she was main street. She appealed to just about every woman in america, but lots of men too. You can aggregate an...