Optimizing Ads and Song Lyrics: Emphasizing the Whole

Today, advertising executive Rory Sutherland returns to the Having a GAS podcast!

Rory Sutherland is the Vice-Chairman of Ogilvy, author of Alchemy: The Surprising Power of Ideas That Don't Make Sense and the deliverer of TED Talks that have been viewed almost 7 million times. We are delighted to welcome Rory back onto the Having a GAS podcast.

Thank you to our sponsor: Eventide Audio | Studio Processors, Effects Pedals and Plug-ins

GAS Music: Gas Music, production and sound design | Gas Music (gasismusic.co.uk)

Timestamps 

(00:00:00) Pre-Intro

(00:01:14) Introduction

(00:02:06) Guessing Super Bowl Commercials

(00:28:18) Comparing the Oppenheimer and Poor Things Soundtracks

(00:33:24) James Bond Soundtracks

(00:37:14) Rory Sutherland Interview