Introduction

The idea that Ronald Reagan can win is laughable. "Suicidal," writes the New York Times. Too extreme, too gaffe-prone, too unserious a candidate, the faded former actor has no chance to unseat the sitting president in the primaries — and if he does it will signal the end of the Republican Party. But Reagan seizes a message that entwines optimism and culture war, the power of which was not fully appreciated at the time.

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