
268 Content-Based Networking by James Carbary
The Marketing Book Podcast
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Do You Want to Be Agast on Betoby Growth?
Douglas Rushkoff: The traditional approach to be to be sales just doesn't work any more. He says the bulk of his interviews are with people like this woman in the story that you alluded to. She happened to be they had just been talking about how they were going to do, you know, thought leadership for their ceo.Rushkoff: And so naturally, at the end of our podcast interview, it came up that, hey, that's actually what we do. It's nothing pushy. You weren't trying to sell anything.
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