331: Creating a Buyer Persona, with Stu Richards
Conquer Local Podcast
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Building Tactics to Be Very Targeted With That Message
There's lots and lots of eta, very actionable learnings that you can get from persona development exercises. You know, one of the things i noticed in your data is, well, you talk about different demographics. It's too big of a demographic to come up with a message that's going to come to old, white haired george and then young calin. We we'd like different things. And so by having these in s and really understanding the messaging, especially now that we have technology where we can build an audience, i've just old, whitehaired georges.
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