Think you don't have time for YouTube? Think again.
Jerry Potter, host of Done By Lunch Entrepreneurs, joins me to reveal how established business owners can build a thriving YouTube channel in just 90 minutes per week—and start getting clients within weeks, not years.
In this episode, Jerry shares:
✓ Why YouTube is a "high leverage asset" that works for you 24/7
✓ The Magnetic 8: How to train the algorithm in your first 8 videos
✓ Why Jerry got his first client after just 11 days and 17 subscribers
✓ The psychology of video that makes strangers trust you instantly
✓ How to stop perfectionism from killing your channel before it starts
✓ Why editing shouldn't take more than 15 minutes per video
✓ The entrepreneur path vs. creator path (and which one actually makes money faster)
Real Results:
- Jerry went from 1,100 views in 4 months to 100,000 in his first year
- Started a NEW channel this summer and got 65% of views from YouTube recommendations in just 3 weeks
- My own channel: Generated over £100,000 in client work with just 20,000 subscribers
Key Timestamps:
0:00 - Introduction
2:00 - What are High Leverage Assets?
4:00 - Jerry's YouTube journey (and why "it's too late" is a myth)
6:00 - Why the best teams have the most conflict
11:00 - The Magnetic 8 strategy explained
16:00 - Should you put your podcast on YouTube?
19:00 - The YT90 system: 90 minutes a week
23:00 - Creating a repeatable, unique premise
26:00 - Why editing shouldn't be your focus
31:00 - The entrepreneur path vs. creator path
34:00 - Who's actually watching YouTube (hint: everyone)
This is for you if:
- You're a consultant, coach, or service provider who wants more authority
- You're tired of scrambling for leads on other platforms
- You want a marketing channel that compounds over time
- You've been putting off YouTube because you "don't have time"
Get Jerry's Free YT90 Roadmap: YT90roadmap.com
Follow Jerry: Done By Lunch Entrepreneurs podcast and YouTube channel
Want help growing YOUR visibility on LinkedIn? Check out my free resources at https://www.louisebrogan.com/resources
💼 Work with me: www.louisebrogan.com/mastermind
#YouTube #YouTubeForBusiness #ContentMarketing #DigitalMarketing #Entrepreneurship #BusinessGrowth #LinkedInExpert #VideoMarketing #JerryPotter #DoneByLunch
Love the podcast? Subscribe and leave a review—it helps other business owners find these strategies!