117 - The Lost Art of Marketing | Andrea Kayal
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How to Get the Most Value Out of a Loss Analysis?
Alysis is a huge super power for marketers, because you can be objecttive when you get the information. We serve as a guide to help the company buy in to doing a lot of the stuff that we do right and in what order. And so just sort of like having a broad set of experiences inside of a very defined customer segment. So there we have no ties to any specific channel,. which then gives us, i think, more of a, a morewidement with the customer's actual results.
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