7min chapter

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#49: The 'Messy Middle' Of The Sales Cycle - Featuring Mark Fershteyn

gtmPRO

CHAPTER

Navigating the Evolving Sales Landscape

This chapter explores the transformation of sales practices, emphasizing the balance between art and science in contemporary B2B environments. It highlights the complexities faced by sales professionals when engaging multiple stakeholders and adapting to ever-changing economic conditions.

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