
The Upside of Quitting (Rebroadcast )
Freakonomics Radio
00:00
A Quitter Never Wins, and a Winter Never Quits
A quitter never wins, and a winter never quits. A self helped pundit named napoleon hill included that phrase in his very popular book, think and grow. It's often attributed to vince lombardy, the legendarily tough football coach. And it does make sense, doesn't it? But time and effort and even sticktuiness are not in infinite supply. Remember, the opportunity cost. Every hour, every ounce of effort you spend here cannot be spent there. So if you realize that you've made a wrong choice, well got just one word to say to you, my friend. Quit. Next week on frecoomic we talk about ways to fail.
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