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Walmart's Rise in Discount Retail
This chapter explores Walmart's emergence as a dominant player in the discount retail market during the early 1960s, contrasting it with established competitors like Kmart and Target. It highlights Walmart's innovative strategies, including data-driven management and equity ownership among store managers, which bolstered commitment to performance. The discussion underscores the significance of cost efficiency and logistics in Walmart's transformation from a small operation to a national powerhouse.