The Navy Seals - The Only Pop Culture a Seal

After the bin laden raid, a bunch of books come out about the seals. Is this in some way, just sort of the pendulum swinging back this story and exposing broader culture the seals? Because they are such a small force, and they're part of the navy and not part of the army or or the marines, they really came into the war on terror with a clean reputation. They then filled in this blank slate with various heroics that we're the people who rescue hostages from ships. And because they were a small group, none of that reputation stuck to them.