Exploring the Significance of Intangible Assets in Digital Strategy and Transformation

This week’s podcast is about digital transformation, which is a long-term and complicated effort by established companies. This podcast is about what really matters.

You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts.

If you’re interested in talking digital strategy and transformation for your business, contact us at TechMoat Consulting.

Here are the three rules:

Rule 1: The Need for Speed

Rule 2: Intangibles - You Need Invisible Engines to Win

Rule 3: Leadership – Everybody Falls the First Time

Here are the 4 intangible assets mentioned.

• 4 Types of Intangible Assets in Digital Businesses (Tech Strategy – Podcast 151)

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Related articles:

• Ant Financial Is 3 Platform Business Models Combined. (Jeff’s Asia Tech Class – Daily Lesson / Update)
• Ant Financial’s Big Money is in Asset-Light Credit Tech (Jeff’s Asia Tech Class – Daily Lesson / Update)

From the Concept Library, concepts for this article are:

• Digital transformation
• Leadership digital divide
• 4 intangible assets

From the Company Library, companies for this article are:

• n/a

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I write, speak and consult about how to win (and not lose) in digital strategy and transformation.

I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.

My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.

Note: This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.

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