#408: How to Use the Power of Your Everyday Stories
Business of Story
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Introduction
Seth Godin is one of America's foremost marketing experts with something in the neighborhood of 20 best selling books. Seth recommended that Park interview Bernadette G. Wa, a storytelling guru from down under who will show you how to harvest and share your everyday stories for amazingly big, remarkable, incredible results. The power of compelling storytelling rests not in the size of your story but in the specifics of its telling.
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