MTV@40
The Documentary Podcast
00:00
MTV - The Video Revolution
Cable was exploding in america, but there was no really original programming. The channel was making an impact, but only with the limited number of people who could watch it. Os tv is not financially successful at this point, but you donto understand it cost millions of millions of dollars to launch this channel back in august 19 81. We didnt have a look m t v, pull your caper company and say, i want my m t v. And we broadcast in these local markets and see if we can convince these capalopiters that the kids want the stuff, and they've got to demand it.
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