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How to measure product-market fit with the REV model — Artem Kroupenev

In Depth

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How to Measure Product Market Fit

So I wanted to revisit a few of the terms that you have woven into the conversation thus far. Could you pick apart each one of those and if you think about the term product market fit what precisely do you mean by it? What does it mean to you because it's one of those squishy terms and can we do the same thing for go to market fit etc. Yes for sure this is the model that comes from a number of different places right some experience and some other books like survival and scaling up and partly empowered and founders at work and the start up and so forth.

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