How YouTube Is Exploring the Future of Generative AI

Lorie Kohn: One of the questions we're getting asked from our audience is what YouTube is going to use in the field of generative AI, text to images? Is that something that YouTube's working on? We see a lot of potential. And obviously, YouTube is a composition of creator content, media content, music content, sports content. So there are many different partners that have ideas around it. It's ultimately all about the consumer and how we use technology in many different ways to optimize the experience every time they come to YouTube.