
Reporters Who Cover the Royals | 5
Even the Rich
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Phil Knight's Blue Ribbon Sports Company
Phil Knight started Blue Ribbon Sports on the strength of what he called a crazy idea, that American joggers needed better running shoes. A dispute with a Japanese manufacturer almost brings Blue Ribbon's growth to a screeching halt. In this moment of crisis, Phil bets the future of his company on a big move. Following this bold new direction, Phil ultimately creates one of the most recognizable and successful companies in the world,. Follow business movers wherever you get your podcasts.
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