
Brand Conquesting: Dirty and Underhanded? || How would you spend $5000?
Lunch Hour Legal Marketing
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Maximizing a $5000 Monthly Marketing Budget for Personal Injury Lawyer in Mid-Sized City
The chapter delves into how a personal injury lawyer with a decade of experience and a $5,000 monthly marketing budget can effectively allocate their funds to grow their business in a mid-sized city. It explores considerations such as cost per client in the personal injury field, digital marketing expenses, and the challenges of making a significant impact in a larger population through direct response tactics. The speaker emphasizes the importance of community engagement, relationship-building, quality website design, and unconventional marketing strategies to maximize brand visibility and attract referral sources.
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