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Your Google Analytics 4 (GA4) Survival Guide with Kate Cook

No Hacks: The Mindset Behind Digital Optimization and Growth

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How to Start Tracking GA4 Events

The first thing to do is get your G4 tag on whatever properties you are looking to track. A lot of the out of the box events will start tracking immediately. Julianna Jackson and Charles Ferina are great sources of GA4 knowledge. And I love that there's so many of us that, you know, love things analytics and love giving back to the community.

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