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How a “blueberry tech” brand got a $1B valuation

The Hustle Daily Show

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Revolutionizing Berry Farming

This chapter explores how a premium berry company integrates technology and innovative farming practices to differentiate its products, notably its unique blueberry. It emphasizes their vertical integration, advanced R&D efforts, and commitment to enhancing freshness and quality, contributing to the company's remarkable $1 billion valuation.

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