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2min chapter
Breakthrough Lessons: How to Defeat "We're F*cked, It's Over" (WFIO) Moments
Pattern Breakers
Introduction
In start ups, there's an achronym, w f i o, pronounced witio. It describes that horrible moment when you're pretty sure your start up is dead. Before co founding my first start up, nobody told me we would experience wifio. If you're building a sufficiently ambitious start up with an intended masso impact, you will have wiffio moments. Count on it. So what could you do about it? How do you avoid over reacting and tanking both your mental health and the effectiveness and morale of your team?
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