Adspend with Ash Melwani and Rabah Rahil cover image

EP 08 - The Proven CRO Playbook with Shaun Brandt

Adspend with Ash Melwani and Rabah Rahil

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How Do People Need to Be Thinking?

Shan: When you have some fundamental shifts to the sight, it can put off your returning customers. I think that the one thing to always keep in mind is that brant like your brand ambassadors,. Your people, like your users, that are already subscribers, or people that are buying. Once you have them through that the sales funnel an the u x become so far down the totam pole of importance because they're really what you're selling them for.

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