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Effective Proof of Concepts with Keno Helmi

Revenue Builders

CHAPTER

The Benefits of Conducting a Proof of Concept (POC)

In this chapter, they discuss the benefits of conducting a proof of concept (POC) or a proof of value (POV) in sales. They highlight that a POV can create a large return on investment (ROI) and bring the preliminary ROI calculations to life. They emphasize that a successful POV should be a prelude to an order, indicating that it should lead to a natural close in the sales process.

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