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#28: Exploring Uncharted Territories: Navigating Horizon Three Strategies - with Andrew Skotzko

100 Product Strategies

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How to Be a Successful Product Strategist

I was working at a place called Applied Invention, which is a phenomenal, you can think of it kind of like a skunk works. And so what we did was we did joint ventures with Fortune 100 and 500 companies. We would basically team up with these big companies and go after new markets that could be created. I saw an opportunity to build something to actually move this market. This is like, if you think of the Tesla strategy of like, you know, build the fancy thing first and then it comes down, that's Norway in fish.

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