Ford EVs, Valentine's Day Flowers and Leading Well Book
Bloomberg Businessweek
00:00
Floral Industry Challenges and Strategies
This chapter explores the complexities of the U.S. floral industry, focusing on the impact of tariffs on imports and the challenges of domestic production. It highlights the low profit margins faced by flower suppliers, the necessity of adapting business strategies post-COVID, and the importance of sustainable practices. The conversation also touches on customer acquisition tactics and the influence of consumer behavior on the industry's future.
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