Cameron Herold - Scaling Culture: Navigating the Challenges of Growth
CultureLab with Aga Bajer
00:00
The Four Corners of the Jigsaw Puzzle
The B-HAG is never a measurable goal. By Jim Collins' definition, it's something that from the inside of the world seems plausible, and from the outside probably seems impossible. The core purpose is what Simon Sinek popularized in his book Start with Why. He helped me identify my core purpose is to help entrepreneurs make their dreams happen. So when I was asked to be on your podcast, I'm like, hell yeah because it's a group of scale-up entrepreneurial organizations,. That's a yes. But if you were a government organization or a government podcast, and you'd interviewed my sister, I would have said no."
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