Shifts in Streaming: Nostalgia and New Narratives

This chapter explores the evolving landscape of streaming services, highlighting the merger of FX with Hulu and the brand implications of reboots like Gossip Girl. The discussion emphasizes the trend of reviving older properties, focusing on how shows like Cobra Kai and Veronica Mars adapt to modern audiences while maintaining their essence. Furthermore, it delves into viewer engagement, subscription complexities, and the nostalgic appeal of traditional TV viewing in comparison to contemporary streaming strategies.