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Netflix Sees Stronger Second Half
Bloomberg Businessweek
Netflix's Ad Supported Model Is Up and Running
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The ad supported model is up and running. They did not give us necessarily any subscriber numbers around that, but they did give us some directional data points. There's still a lot more market to capture. Even though the plan is priced at $7.5, they are actually making $16 per subscriber because they're able to attract all those advertising dollars. So essentially they're agnostic between an ad supported consumer or an ad free consumer.
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