AI-Driven Marketer: Master Practical AI Marketing Skills cover image

Your Personalized AI Is Now a Competitive Moat

AI-Driven Marketer: Master Practical AI Marketing Skills

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Data Monetization and AI Tools in Marketing

This chapter explores the data monetization strategies of manufacturers of affordable tech products, focusing on the tension between cost and user privacy. It also highlights the significance of advanced analytics in understanding user behavior and discusses marketers' priorities in automating tasks with AI.

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