Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

How to Build Relationships with Influencers (& Get Your Brand Known)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Is It Difficult to Protect a Brand?

Calets: It's difficult to protect a brand. I like to have like, a strong positioning. So i would understand that i need to make sure that i cannot select people. The key is you set those guy lines up front and and keep them on going. If someone is breaking them or not following them, you stop it right there,. fix it, and only then move forward.

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