4min chapter

Fitness Business Podcast: Leadership, Innovation, and Profit cover image

486 How to Use Video to Tell Your Story with Mason Bendewald

Fitness Business Podcast: Leadership, Innovation, and Profit

CHAPTER

Video Is a Powerful Marketing Tool

If you're a gym owner, you have a story behind your gym. A brick and mortar gym is just four walls and a door with some equipment inside of it. You're just going to look for the cheapest price point unless you are delivering an experience and a story. We all know how to be fit in theory, eat better and exercise on a regular basis. Do you really need to be told what exercise to do there's no magic bullet exercise?

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