CAC is useless
The Revenue Formula
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What Is a Good Cat Payback?
We're now kind of entering the realm of benchmarking. So what is a good cat payback then? We've talked a bit about you use, you can use it for resource allocation and optimization in terms of your priorities. If you've started establishing cat payback as one of the core metrics to operate the business, what should you be gunning for? That's a good question.
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