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Gamification – does making things fun work?

Digital Planet

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Can Gamification Really Be Used for Good?

Gabe: It's tricky because it's expensive and time-consuming to run those studies. Adrian: Every for-profit company in the world is trying to extract as much value as they can from consumers. Gabe: If nothing else, gamified systems can help program services, governments, industries that are trying to do good.

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