The Obstacle is The Way: Ryan Holiday
Wisdom From The Top with Guy Raz
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Ryan Holiday was the head of marketing at American Apparel. He wrote a book about how he got media attention by fabricating stories that would go viral. His tactics, some of which have been criticized, became his first book. When we come back in just a moment, Ryan goes from being the head of a marketing department to writing about it and how that launches his career as an author.
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