Richard Banfield: ‘A product is a non human salesperson’
Make It Happen Mondays - B2B Sales Talk with John Barrows
Sales Has the Transfer of Enthusiasm
Sales has the transfer of enthusiasm, rightand you can ask the most introverted a engineer like aru and sales, and they'll say, absolutely not. And then marketing kind of gets em to a point. They all reach that threshold, whee their legs, shit. We actually need sales raps. This is a very important thing for if anybody's listening and they think about starting a company. While you might be able to have product growth in the beginning, and you can have a lot of that ground swell, bottom up type sales. But at some point your organization will have to consider the enterprise sale. There is no organization over a certain size that will allow you to use
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