EVAN AMATO of REWIRE THE WEST | Beauty Is A Refuge
The Will Spencer Podcast
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What's the Difference Between Hookah and the Matte?
The matte is a social ritual that's embedded in the culture. Americans don't really, I can't think of any social rituals that we have that are quite like that. A lot of what happens to America is when you import these things, which is good in itself, but then we commercialize the heck out. Like it's completely alienated from its initial context.
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