Ken Goodrich & Frank DiMarco: Leading the HVACR Industry with Innovation and Strategy 🚀

Join us for an insightful episode recorded live from the 2023 ACCA Conference and Expo for HVACR Contractors and Businesses, featuring Ken Goodrich, CEO of Goettl, and Frank DiMarco, CEO of Service Champions. 🌟

Ken and Frank aren’t just industry leaders; they're visionaries transforming the HVACR landscape with their innovative approaches and strategic insights. In this episode, they share their secrets to success, discussing how each manages their teams, leverages cutting-edge technology, and crafts a powerful marketing mix strategy. 🛠️🔧

Ken Goodrich, known for his ability to revitalize businesses and create exceptional customer experiences, dives into the importance of leadership and team management. Frank DiMarco, a pioneer in the industry, sheds light on the role of technology in driving growth and efficiency in HVACR businesses. Together, they offer a wealth of knowledge on navigating the complexities of the industry and achieving sustained success. 📈

Whether you’re a business leader, an aspiring entrepreneur, or someone interested in the latest industry trends, this episode is packed with valuable insights and actionable advice. 💡

Tune in to learn from these industry titans and discover the strategies that can help you elevate your business and stay ahead of the competition. 🚀

Connect With Frank DiMarco @Servicechampions 

👉 http://servicechampions.com/

👉 https://www.instagram.com/servicechampions/

👉 https://www.facebook.com/ServiceChampions/

👉 https://www.linkedin.com/in/frank-dimarco-5b491058/

👉 https://www.tiktok.com/@servicechampions?lang=en

👉 https://x.com/servicechampsS/

👉 https://www.youtube.com/user/ServiceChampionsHVAC

Connect With Ken Goodrich @GoettlAirConditioningPlumbing 

👉 https://www.kengoodrich.com/

👉 https://www.instagram.com/Goodrich.ken

👉 https://www.linkedin.com/in/kenneth-d-goodrich-ba580427/

👉 https://www.tiktok.com/@goettlair?lang=en

👉 https://x.com/Goettlceo

👉 https://www.youtube.com/@GoettlAirConditioningPlumbing

00:00 Intro

01:35 What does Frank from Service Champions do better than you?

03:31 Frank, Can you tell us what Ken does better than you?

05:27 which is the best strategy?

07:57 Why did you choose the path to "Goettlize" the nation?

15:10 What is the difference in your management styles?

23:00 What are your thoughts on comfort advisors or selling tech?

28:41 Are you worried about this potential market correction?

36:28 What is the marketing mix you guys are using now?

46:48 What are you doing to leverage technology?