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AT&T’s UNIX PC Failure

Asianometry

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The Struggles and Innovations of AT&T in the 1980s Computer Market

This chapter explores AT&T's struggles to compete in the medium-sized computer market during the 1980s, particularly against giants like DEC and IBM. It also introduces the AT&T Unix PC model 7300, designed to meet the rising demand for Unix-compatible personal computers amid regulatory hurdles and disappointing sales.

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