Is There a Rejection of Marketing by Millennials?

Marketers need to do better presenting the case for marketing, an investment in marketing. But they l so perhaps need to make the case, or remind themselves, that what they do is actually really worth while exercise. There's a certain irony that the marketing profession might suffer from an inability to market themselves effectively and market, you know, the kind of r o i they deliver. Andi thing that in itself says two as marktes a sort of been quite willing to push themselves or follow that rote, as well as being pushed down to it by data driven marketing. So they need to be better and braver at saying, yes, customer experience is about bramb building. Yes