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S3 E11: How The President Of True Classic Is Disrupting DTC
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How to Break Even in Store
The best version you can do as a brand is to be out there in front of people. There's also a lot of customers who may not shop for your brand. So what we try to really get to is if we were to break even in store, we believe that it's positive for sure on the business from an ROI perspective.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode