Rerun 2: How To Turn An Average Elevator Pitch Into One That Gets Consistent Attention
The Three Month Vacation Podcast
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How to Create an Elevator Speech That Gets You Clients
A lot of people create an elevator speech and they are very proud of it. You don't really want to do that. You want to test it. And so you've got to understand approximately what your client wants. The only way you'll know if they want what you're selling is when they ask you more questions.
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