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4min chapter
Mark Roberge (Stage 2): B2C Growth vs. B2B PLG
BUILD with Blake Bartlett
PLG - What Are the Keys to Optimizing Go-to-Market for PLG?
Today's episode is with Mark Roberge, long time CRO at HubSpot turned VC. He gives you the bird's eye view of the core PLG pillars you need to set up from an organizational and a strategic perspective. For today's after-party episode, we dive into more specifics about how to think about PLG from a go-to-market standpoint.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode