Some companies decided to build up their own asteatim in house, like wadley. You can also just hire an outsos s t r agency firm. We use multiple channels, emale call as well as social. Anda, spray and pray. Each of our wraps are almost like a brendn advocates. They will share everything that they know about a getting getting an outbound appointment, an outwich. So for us two, we spend marketing dollar to actually promote our raps as industrial experts.